It's no secret that building up an organic social media presence is the long game. It takes time.
So why is it worth it?
Organic social media is so crucial for your brand because of the lifetime value of your customer.
Think about it.
If you get a customer in your door and focus on that ONE sale...what is the value of their purchase?
But if you nurture a customer and continue to provide value to them...what is the LIFETIME value of their purchases over time?
It's greater, right?
That's how social media works.
The point is to build a community of people around your brand that absolutely LOVE your content and your services/products.
They're more likely to tell their friends about you, vouch for you when someone asks for the best product/service in your industry, and they're more likely to become lifers.
If you're catching my drift on how those who focus on organic social media are more likely to win long-term, then I know you're wondering HOW.
So today's Tipsy Tuesday focuses on just that!
Watch to learn my 3 guaranteed ways to build your organic social media presence.
Here's what I dive deep on:
1. Do a competitive analysis on your top 5+ competitors. Figure out what they do well and what they could improve on. How can you implement what they're doing great at and fill the hole where they're lacking?
*BONUS: Hop into the video and type "Me" in the comments and I'll personally give you my exact template and steps for performing a competitive analysis so you can crush it when it comes to hacking top competitor strategies!
2. Be authentic. Figure out what makes your brand lovable and unique and post authentically. A lot of brands get "stuffy" on social. I'll teach you how to stop doing this.
3. Create a game plan and goals and strive to hit them. At the end of the week or month, analyze why or why not you hit your goals and what posts did the best so you can stop posting for the sake of posting and use social media with intention.
This episode is one of my faves because it is jam-packed with tons of value!
Ready to crush your organic strategies?! Grab a glass of bubbly and hit play, my friend!
Want to be notified when I go live for Tipsy Tuesdays? Like this page to stay buzzed!